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Why do I need to keep my site up-to-date?

Keeping your site up-to-date prevents problems.

By keeping the CMS, plugins, theme and other important backend pieces up-to-date you prevent security holes from being exploited and your site being hacked. You ensure the best usability for visitors. And you keep problems from arising due to bad code.

By keeping your content, images and business information up-to-date on your site you show your customers  (and Google) that you are active and that you engage with your online community. Plus, you get to update specials, promotions, major changes, etc. and all that builds trust with your potential buyers.

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More Frequently Asked Questions

How much are your services?

Free –  they just require an investment of money and time before you’ll see the payoff.

For a starting point, our base hourly rate is $125/hour which goes down with project size and other factors. Many of our services have lower service rates vs. Edmonton’s average.

The reason we say FREE is that if we do our job correctly, then everything you invest in your marketing campaigns and strategy will be paid back in multiples. Lead generation is unique in that the data from the campaigns are able to tell you exactly how much you are making from your marketing efforts (with enough setup).

How does Boost2Business Marketing ensure my online presence is competitive?

We develop scalable websites and funnels that are designed to grow with your business. By focusing on SEO and leveraging data for business intelligence, we ensure that your online presence not only reaches but also exceeds the competitiveness of your industry. This helps you to win the “race” for top positions on Google and other search engines.

Can you help my website convert at a higher rate?

Yes, we specialize in increasing conversion rates through strategic web development and lead funnel optimization. If your website’s conversion rate is below the industry average, we identify and rectify the underlying issues. Our focus is on improving presentation, user experience, and messaging to meet and exceed your target audience’s expectations, ultimately increasing your revenue and business growth.

Can we make changes to our site internally still?

Yes. It is your site and we just want to make sure it is always accessible to your potential customers. Many clients still have their marketing team or admin team add and manage content, lead forms, image galleries and more.

If your team accidentally changes something they shouldn’t, you know you have a backup available to resolve the problem – and a team that can do it quickly. That’s a huge stress relief off your entire marketing team.

We excel at lead generation & management. Boost your leads, boost your sales. That has always been our goal; to live up to our name.

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